Vuoriclothingn Privacy Policy

1. Introduction

At Vuoriclothingn, we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, store, and disclose your information when you visit our website (including when you browse, shop, or interact with our services), and your rights regarding that information. By using our website or purchasing our products (athletic clothing, activewear, outerwear, loungewear, and accessories for men and women), you agree to the practices outlined in this policy.

2. Information We Collect

We collect information to provide you with a seamless shopping experience, improve our products and services, and communicate with you. The types of information we gather fall into two categories:

2.1 Personal Information You Provide

  • Contact and Account Information: Name, email address (e.g., [email protected] for communications), phone number, shipping/billing address, and account credentials (if you create an account).
  • Purchase and Order Details: Information about the products you buy (e.g., jackets, leggings, hoodies), order history, payment method details (note: we do not store full credit card information—this is handled by our secure third-party payment processors), and order preferences.
  • Communications Data: Content of emails, messages, or feedback you send to us (e.g., inquiries about returns, sizing questions).
  • Marketing Preferences: Whether you opt in to receive promotional emails, newsletters, or updates about new products or sales.

2.2 Non-Personal Information We Automatically Collect

  • Website Usage Data: IP address, browser type, device information (e.g., smartphone, laptop), operating system, pages visited, time spent on the site, and referral source (how you found our website).
  • Cookies and Tracking Technologies: We use cookies (small text files stored on your device) and similar tools (e.g., web beacons) to remember your preferences (e.g., saved shipping addresses), track website performance, and personalize your shopping experience. You can manage cookie settings in your browser, but disabling certain cookies may limit functionality (e.g., unable to save items in your cart).

3. How We Use Your Information

We use your personal and non-personal information for specific, legitimate purposes, including:

  • Fulfilling Orders: Process your purchases, arrange shipping, send order confirmations and tracking updates, and handle returns or exchanges.
  • Providing Customer Service: Respond to your questions, resolve issues (e.g., damaged items, sizing concerns), and support your interactions with our team (via email at [email protected] or other channels).
  • Improving Our Services: Analyze website usage, customer feedback, and purchase trends to enhance our product offerings (e.g., adding new activewear styles), optimize the website (e.g., improving navigation), and fix technical issues.
  • Sending Marketing Communications: If you opt in, share updates about new products, exclusive offers, sales, or newsletters. You can unsubscribe from these communications at any time (via the “unsubscribe” link in emails or by contacting us).
  • Ensuring Security: Detect and prevent fraud, protect our website and users from unauthorized access, and comply with legal requirements (e.g., verifying your identity for high-value orders).
  • Complying with Laws: Meet legal obligations, such as tax reporting, record-keeping, or responding to lawful requests from government authorities.

4. How We Share Your Information

We do not sell your personal information to third parties. We may share your information only with trusted partners who assist us in providing services, and these partners are required to protect your data:

  • Third-Party Service Providers:
  • Payment processors (e.g., PayPal, Stripe) to securely handle payment transactions (they only receive the information needed to process payments).
  • Shipping carriers (e.g., USPS, UPS) to deliver your orders (they receive your shipping address and order details).
  • Email service providers to send order updates, customer service messages, or promotional emails (if you opt in).
  • Analytics tools (e.g., Google Analytics) to track website performance (these tools may collect non-personal data like IP addresses).
  • Legal Disclosures: We may share your information if required by law (e.g., a court order, subpoena) or to protect our rights, property, or the safety of our users or employees (e.g., investigating fraud).
  • Business Transfers: In the event of a merger, acquisition, or sale of all or part of our business, your information may be transferred to the new owner—but we will ensure the new entity adheres to this Privacy Policy.

5. How We Protect Your Information

We take robust measures to keep your personal information secure and prevent unauthorized access, disclosure, or misuse:

  • Technical Security: Use encryption (e.g., SSL/TLS) to protect data transmitted between your device and our website (you’ll see a “lock” icon in your browser when this is active).
  • Secure Storage: Store personal information on secure servers with restricted access, and limit access to your data to only authorized Vuoriclothingn employees (who are trained on privacy and security practices).
  • Third-Party Standards: Require our service providers (e.g., payment processors) to follow industry-standard security protocols to protect your information.

While we strive to keep your data safe, no online system is 100% secure. We cannot guarantee absolute security, but we continuously update our practices to address emerging risks.

6. Your Rights Regarding Your Information

You have certain rights over your personal information, and we make it easy to exercise them:

  • Access and Review: Request a copy of the personal information we hold about you (e.g., your order history, account details) by contacting us at [email protected].
  • Correct or Update: Update inaccurate or incomplete information (e.g., a changed shipping address) by editing your account settings or reaching out to our team.
  • Delete or Restrict Use: Ask us to delete your personal information (subject to legal obligations, such as retaining order records for tax purposes) or restrict how we use it (e.g., stopping marketing communications).
  • Opt Out of Marketing: Unsubscribe from promotional emails by clicking the “unsubscribe” link in any marketing email, or by emailing us to request removal from our marketing lists.
  • Data Portability: Request a copy of your information in a structured, machine-readable format (e.g., CSV file) to transfer to another service provider (if applicable).

To exercise these rights, please email us at [email protected] with your request, and include enough details to verify your identity (e.g., your name, email address linked to your account, recent order number). We will respond within 30 days of receiving your request.

7. Children’s Privacy

Our website and products are intended for adults (18 years and older). We do not knowingly collect personal information from children under the age of 13. If we learn that we have collected information from a child under 13 without parental consent, we will delete that information immediately. Parents or guardians who believe their child has shared information with us can contact us at [email protected] to request removal.

8. International Data Transfers

If you are located outside the United States, your personal information may be transferred to and processed in the U.S. (where our servers and service providers are based). The U.S. may have different data protection laws than your country of residence, but we take steps to ensure your information is protected in compliance with this Privacy Policy—including using standard contractual clauses (approved by global privacy authorities) with our international service providers.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, laws, or technology. When we make updates, we will revise the “last updated” date at the top of this policy and post the new version on our website. We encourage you to review this policy periodically to stay informed about how we protect your information.

10. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us at:

Email: [email protected]

We are committed to addressing your inquiries promptly and working with you to resolve any privacy-related issues.